Posted on December 1, 2018 in Digital Marketing
Top 5 Social Media Marketing Trends Going Into 2019
Social media is relentlessly upgrading itself and embracing new technologies to make digital marketing more effective. Here are the top 5 social media marketing trends that will rule 2019.
Right Now Facebook and Instagram is the big thing for businesses, and it is going to be huge in upcoming years. Most of the people buy product from Facebook and Instagram advertising. But before that, you need to build a good image on social media channels. You need to be active on your social media accounts. You can run offer events, polls and giveaways on your social media accounts. Nowadays internet users are increasing rapidly. You can build a huge audience for your business with social media. You just need to plan and strategy for social media. Without plan or strategy, you can't achieve your goals. Let take a look at 5 social media marketing trends into 2019.
Voice Search:A large number of people are already using Google Assistant and Amazon's Alexa for finding products or availing services on the web. The voice recognition technology is constantly improvising and is reckoned to disrupt the marketing world. The growing trend of voice search among people will impact social media marketing trends. So businesses that don't incorporate voice search feature in their SEO strategy will experience a major blow.
Video Content :Videos are what keep users glued on social media. The Generation X and Z are already addicted to social video platforms where they are enjoying video chats on the go within a group. Utilizing social video platforms will help businesses provide customers with unique and personalised experiences. Encashing on the popularity of video channels for social media marketing will be one of the top-most trends in 2019.
Live Streaming:Catering to personal requirements or tastes of customers is important for business growth. Social media marketeers can use live streaming to show potential customers what they can get by opting for a certain product or service being offered. Streaming a live video on social media will also help the marketeers to interact with customers.
User-generated Content Today, customers don't trust a brand easily. They rather prefer knowing product experience from someone who has already used it. This also helps them to check the authenticity of the brand. So requesting or motivating your customers for sharing their experiences from using your brand will surely pay off.
Chatbots:Striking a conversation with customers the moment they search for something on your business web page is essential to generate sale. Integrating chatbots in business websites will help in offering 24/7 customer support, and constant monitoring on what customers are looking for. The best advantages of these computer programs are their speed in understanding and replying to customer's request faster than humans.